Smart is a leading mobile telecommunications company in Cambodia with over eight million subscribers and was the first telco to rollout 4G LTE services in 2014 and 4G+ in 2016. Being a strong advocate of digital innovation that has continued to evolve into a digital lifestyle brand, Smart has launched various value added services and digital services, in various areas including finance, insurance and entertainment.
Smart Axiata Company Ltd
Aside from launching Smart Music, the country’s first music streaming application in partnership with Universal Music, Smart also launched SmartLuy, a mobile money service that allows mobile consumers to transfer funds and make financial transactions digitally. Through Smart Life Insurance, a product implemented in partnership with BIMA, Smart is now the largest provider of life insurance in Cambodia in terms of the number of people insured. In 2016, Smart launched SmartPay, a payment solution via phone balance.
Smart has been recognised by the industry and international organisations for its superior services, strong financial performance and national contribution. For its contributions to social development, Smart won the Telecom Asia Best Community Project Award for its involvement in Cambodia’s National Literacy Campaign in collaboration with the Ministry of Education, Youth and Sport as well as UNESCO. It has also been lauded by the Global Banking and Finance Review as the Best Telco and the Best CSR Company in Cambodia for two consecutive years - in 2015 and 2016.